NAICS 541840

Media Representatives

Sector 54 — Professional, Scientific, and Technical Services

Also classified as:
UN ISIC Rev. 4 7310 ≈ EU NACE Rev. 2.1 73.11 ≈ EU NACE Rev. 2.1 73.12 ≈ NA NAICS 2022 541840 AU/NZ ANZSIC 2006 6924 ≈ AU/NZ ANZSIC 2006 6940
ISIC ↔ NACE crosswalk → ISIC ↔ NAICS crosswalk → ISIC ↔ ANZSIC crosswalk →

GTIAS Industry Analysis Available

This NAICS code maps to a fully analysed industry with an 81-attribute GTIAS scorecard, risk scenarios, and 42+ strategic frameworks.

View Industry Analysis →

About This Industry

This industry comprises establishments of independent representatives primarily engaged in selling media time or space for media owners.

Illustrative Examples:

Newspaper advertising representatives (i.e., independent of media owners)
Radio advertising representatives (i.e., independent of media owners)
Publishers' advertising representatives (i.e., independent of media owners)
Television advertising representatives (i.e., independent of media owners)


Cross-References. Establishments primarily engaged in--
Purchasing advertising time or space from media outlets and reselling it directly to advertising agencies or individual companies--are classified in Industry 541830, Media Buying Agencies; and
Creating advertising campaigns and placing such advertising in media--are classified in Industry 541810, Advertising Agencies.

ISIC Rev. 4 Equivalent

NAICS 541840 maps to the following ISIC Rev. 4 class:

View the full NAICS ↔ ISIC alignment table →