Innovation Strategy

Three Horizons Framework

A framework for managing growth and innovation across short-term (H1: Defend/Extend), mid-term (H2: Build), and long-term (H3: Future) timeframes.

213 Industries Analysed
9/10 Avg Fit Score
3 GTIAS Pillars
20 Attributes

Industry Applications

213 industries have a full Three Horizons Framework analysis. Click any industry to read the detailed breakdown.

Best fit
Defence activities 10/10 Manufacture of communication equipment 10/10 Manufacture of fertilizers and nitrogen compounds 10/10
8422 Defence activities
10/10 View →
H1: Defend & Extend H2: Build H3: Future
2630 Manufacture of communication equipment
10/10 View →
H1: Defend & Extend H2: Build H3: Future
2012 Manufacture of fertilizers and nitrogen compounds
10/10 View →
H1: Defend & Extend H2: Build H3: Future
1200 Manufacture of tobacco products
10/10 View →
H1: Defend & Extend H2: Build H3: Future
0510 Mining of hard coal
10/10 View →
H1: Defend & Extend H2: Build H3: Future
5913 Motion picture, video and television programme distribution activities
10/10 View →
H1: Defend & Extend H2: Build H3: Future
1811 Printing
10/10 View →
H1: Defend & Extend H2: Build H3: Future
5813 Publishing of newspapers, journals and periodicals
10/10 View →
H1: Defend & Extend H2: Build H3: Future
7210 Research and experimental development on natural sciences and engineering
10/10 View →
H1: Defend & Extend H2: Build H3: Future
4741 Retail sale of computers, peripheral units, software and telecommunications equipment in specialized stores
10/10 View →
H1: Defend & Extend H2: Build H3: Future
4530 Sale of motor vehicle parts and accessories
10/10 View →
H1: Defend & Extend H2: Build H3: Future
4540 Sale, maintenance and repair of motorcycles and related parts and accessories
10/10 View →
H1: Defend & Extend H2: Build H3: Future
6130 Satellite telecommunications activities
10/10 View →
H1: Defend & Extend H2: Build H3: Future
0210 Silviculture and other forestry activities
10/10 View →
H1: Defend & Extend H2: Build H3: Future
6020 Television programming and broadcasting activities
10/10 View →
H1: Defend & Extend H2: Build H3: Future
9321 Activities of amusement parks and theme parks
9/10 View →
H1: Defend & Extend H2: Build H3: Future
9411 Activities of business and employers membership organizations
9/10 View →
H1: Defend & Extend H2: Build H3: Future
8291 Activities of collection agencies and credit bureaus
9/10 View →
H1: Defend & Extend H2: Build H3: Future
7810 Activities of employment placement agencies
9/10 View →
H1: Defend & Extend H2: Build H3: Future
6420 Activities of holding companies
9/10 View →
H1: Defend & Extend H2: Build H3: Future
6622 Activities of insurance agents and brokers
9/10 View →
H1: Defend & Extend H2: Build H3: Future
7310 Advertising
9/10 View →
H1: Defend & Extend H2: Build H3: Future
7110 Architectural and engineering activities and related technical consultancy
9/10 View →
H1: Defend & Extend H2: Build H3: Future
3011 Building of ships and floating structures
9/10 View →
H1: Defend & Extend H2: Build H3: Future
6411 Central banking
9/10 View →
H1: Defend & Extend H2: Build H3: Future
8110 Combined facilities support activities
9/10 View →
H1: Defend & Extend H2: Build H3: Future
6202 Computer consultancy and computer facilities management activities
9/10 View →
H1: Defend & Extend H2: Build H3: Future
6201 Computer programming activities
9/10 View →
H1: Defend & Extend H2: Build H3: Future
4100 Construction of buildings
9/10 View →
H1: Defend & Extend H2: Build H3: Future
5320 Courier activities
9/10 View →
H1: Defend & Extend H2: Build H3: Future
9000 Creative, arts and entertainment activities
9/10 View →
H1: Defend & Extend H2: Build H3: Future
6311 Data processing, hosting and related activities
9/10 View →
H1: Defend & Extend H2: Build H3: Future
1101 Distilling, rectifying and blending of spirits
9/10 View →
H1: Defend & Extend H2: Build H3: Future
3510 Electric power generation, transmission and distribution
9/10 View →
H1: Defend & Extend H2: Build H3: Future
0610 Extraction of crude petroleum
9/10 View →
H1: Defend & Extend H2: Build H3: Future
0620 Extraction of natural gas
9/10 View →
H1: Defend & Extend H2: Build H3: Future
0892 Extraction of peat
9/10 View →
H1: Defend & Extend H2: Build H3: Future
8421 Foreign affairs
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2591 Forging, pressing, stamping and roll-forming of metal; powder metallurgy
9/10 View →
H1: Defend & Extend H2: Build H3: Future
4912 Freight rail transport
9/10 View →
H1: Defend & Extend H2: Build H3: Future
6630 Fund management activities
9/10 View →
H1: Defend & Extend H2: Build H3: Future
9200 Gambling and betting activities
9/10 View →
H1: Defend & Extend H2: Build H3: Future
0125 Growing of other tree and bush fruits and nuts
9/10 View →
H1: Defend & Extend H2: Build H3: Future
0115 Growing of tobacco
9/10 View →
H1: Defend & Extend H2: Build H3: Future
8530 Higher education
9/10 View →
H1: Defend & Extend H2: Build H3: Future
8610 Hospital activities
9/10 View →
H1: Defend & Extend H2: Build H3: Future
8130 Landscape care and maintenance service activities
9/10 View →
H1: Defend & Extend H2: Build H3: Future
6910 Legal activities
9/10 View →
H1: Defend & Extend H2: Build H3: Future
9101 Library and archives activities
9/10 View →
H1: Defend & Extend H2: Build H3: Future
6511 Life insurance
9/10 View →
H1: Defend & Extend H2: Build H3: Future
7020 Management consultancy activities
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2821 Manufacture of agricultural and forestry machinery
9/10 View →
H1: Defend & Extend H2: Build H3: Future
3030 Manufacture of air and spacecraft and related machinery
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2395 Manufacture of articles of concrete, cement and plaster
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2011 Manufacture of basic chemicals
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2410 Manufacture of basic iron and steel
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2720 Manufacture of batteries and accumulators
9/10 View →
H1: Defend & Extend H2: Build H3: Future
3092 Manufacture of bicycles and invalid carriages
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2394 Manufacture of cement, lime and plaster
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2392 Manufacture of clay building materials
9/10 View →
H1: Defend & Extend H2: Build H3: Future
1073 Manufacture of cocoa, chocolate and sugar confectionery
9/10 View →
H1: Defend & Extend H2: Build H3: Future
1910 Manufacture of coke oven products
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2620 Manufacture of computers and peripheral equipment
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2640 Manufacture of consumer electronics
9/10 View →
H1: Defend & Extend H2: Build H3: Future
1050 Manufacture of dairy products
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2750 Manufacture of domestic appliances
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2740 Manufacture of electric lighting equipment
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2710 Manufacture of electric motors, generators, transformers and electricity distribution and control apparatus
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2811 Manufacture of engines and turbines, except aircraft, vehicle and cycle engines
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2731 Manufacture of fibre optic cables
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2812 Manufacture of fluid power equipment
9/10 View →
H1: Defend & Extend H2: Build H3: Future
3240 Manufacture of games and toys
9/10 View →
H1: Defend & Extend H2: Build H3: Future
3520 Manufacture of gas; distribution of gaseous fuels through mains
9/10 View →
H1: Defend & Extend H2: Build H3: Future
1061 Manufacture of grain mill products
9/10 View →
H1: Defend & Extend H2: Build H3: Future
3212 Manufacture of imitation jewellery and related articles
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2660 Manufacture of irradiation, electromedical and electrotherapeutic equipment
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2816 Manufacture of lifting and handling equipment
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2825 Manufacture of machinery for food, beverage and tobacco processing
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2823 Manufacture of machinery for metallurgy
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2824 Manufacture of machinery for mining, quarrying and construction
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2826 Manufacture of machinery for textile, apparel and leather production
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2680 Manufacture of magnetic and optical media
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2030 Manufacture of man-made fibres
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2651 Manufacture of measuring, testing, navigating and control equipment
9/10 View →
H1: Defend & Extend H2: Build H3: Future
3250 Manufacture of medical and dental instruments and supplies
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2822 Manufacture of metal-forming machinery and machine tools
9/10 View →
H1: Defend & Extend H2: Build H3: Future
3040 Manufacture of military fighting vehicles
9/10 View →

High relevance due to the multi-decade lifecycle of military fighting vehicles and the urgent need to integrate rapid tech cycles (AI/autonomy) into legacy hardware.
2910 Manufacture of motor vehicles
9/10 View →
H1: Defend & Extend H2: Build H3: Future
3091 Manufacture of motorcycles
9/10 View →
H1: Defend & Extend H2: Build H3: Future
3220 Manufacture of musical instruments
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2817 Manufacture of office machinery and equipment (except computers and peripheral equipment)
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2029 Manufacture of other chemical products n.e.c.
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2790 Manufacture of other electrical equipment
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2732 Manufacture of other electronic and electric wires and cables
9/10 View →
H1: Defend & Extend H2: Build H3: Future
1079 Manufacture of other food products n.e.c.
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2819 Manufacture of other general-purpose machinery
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2393 Manufacture of other porcelain and ceramic products
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2813 Manufacture of other pumps, compressors, taps and valves
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2829 Manufacture of other special-purpose machinery
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2815 Manufacture of ovens, furnaces and furnace burners
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2022 Manufacture of paints, varnishes and similar coatings, printing ink and mastics
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2930 Manufacture of parts and accessories for motor vehicles
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2021 Manufacture of pesticides and other agrochemical products
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2100 Manufacture of pharmaceuticals, medicinal chemical and botanical products
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2013 Manufacture of plastics and synthetic rubber in primary forms
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2220 Manufacture of plastics products
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2818 Manufacture of power-driven hand tools
9/10 View →
H1: Defend & Extend H2: Build H3: Future
1080 Manufacture of prepared animal feeds
9/10 View →
H1: Defend & Extend H2: Build H3: Future
1075 Manufacture of prepared meals and dishes
9/10 View →
H1: Defend & Extend H2: Build H3: Future
1701 Manufacture of pulp, paper and paperboard
9/10 View →
H1: Defend & Extend H2: Build H3: Future
3020 Manufacture of railway locomotives and rolling stock
9/10 View →
H1: Defend & Extend H2: Build H3: Future
1920 Manufacture of refined petroleum products
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2391 Manufacture of refractory products
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2211 Manufacture of rubber tyres and tubes; retreading and rebuilding of rubber tyres
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2023 Manufacture of soap and detergents, cleaning and polishing preparations, perfumes and toilet preparations
9/10 View →
H1: Defend & Extend H2: Build H3: Future
1104 Manufacture of soft drinks; production of mineral waters and other bottled waters
9/10 View →
H1: Defend & Extend H2: Build H3: Future
3230 Manufacture of sports goods
9/10 View →
H1: Defend & Extend H2: Build H3: Future
1062 Manufacture of starches and starch products
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2513 Manufacture of steam generators, except central heating hot water boilers
9/10 View →
H1: Defend & Extend H2: Build H3: Future
1040 Manufacture of vegetable and animal oils and fats
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2520 Manufacture of weapons and ammunition
9/10 View →
H1: Defend & Extend H2: Build H3: Future
1102 Manufacture of wines
9/10 View →
H1: Defend & Extend H2: Build H3: Future
0311 Marine fishing
9/10 View →
H1: Defend & Extend H2: Build H3: Future
7320 Market research and public opinion polling
9/10 View →
H1: Defend & Extend H2: Build H3: Future
3830 Materials recovery
9/10 View →
H1: Defend & Extend H2: Build H3: Future
8620 Medical and dental practice activities
9/10 View →
H1: Defend & Extend H2: Build H3: Future
0891 Mining of chemical and fertilizer minerals
9/10 View →
H1: Defend & Extend H2: Build H3: Future
0710 Mining of iron ores
9/10 View →
H1: Defend & Extend H2: Build H3: Future
0520 Mining of lignite
9/10 View →
H1: Defend & Extend H2: Build H3: Future
0721 Mining of uranium and thorium ores
9/10 View →
H1: Defend & Extend H2: Build H3: Future
0150 Mixed farming
9/10 View →
H1: Defend & Extend H2: Build H3: Future
5911 Motion picture, video and television programme production activities
9/10 View →
H1: Defend & Extend H2: Build H3: Future
9102 Museums activities and operation of historical sites and buildings
9/10 View →
H1: Defend & Extend H2: Build H3: Future
6512 Non-life insurance
9/10 View →
H1: Defend & Extend H2: Build H3: Future
9311 Operation of sports facilities
9/10 View →
H1: Defend & Extend H2: Build H3: Future
8230 Organization of conventions and trade shows
9/10 View →
H1: Defend & Extend H2: Build H3: Future
6619 Other activities auxiliary to financial service activities
9/10 View →
H1: Defend & Extend H2: Build H3: Future
8549 Other education n.e.c.
9/10 View →
H1: Defend & Extend H2: Build H3: Future
6209 Other information technology and computer service activities
9/10 View →
H1: Defend & Extend H2: Build H3: Future
6419 Other monetary intermediation
9/10 View →
H1: Defend & Extend H2: Build H3: Future
4799 Other retail sale not in stores, stalls or markets
9/10 View →
H1: Defend & Extend H2: Build H3: Future
4773 Other retail sale of new goods in specialized stores
9/10 View →
H1: Defend & Extend H2: Build H3: Future
5110 Passenger air transport
9/10 View →
H1: Defend & Extend H2: Build H3: Future
7420 Photographic activities
9/10 View →
H1: Defend & Extend H2: Build H3: Future
5310 Postal activities
9/10 View →
H1: Defend & Extend H2: Build H3: Future
8010 Private security activities
9/10 View →
H1: Defend & Extend H2: Build H3: Future
1020 Processing and preserving of fish, crustaceans and molluscs
9/10 View →
H1: Defend & Extend H2: Build H3: Future
1030 Processing and preserving of fruit and vegetables
9/10 View →
H1: Defend & Extend H2: Build H3: Future
6010 Radio broadcasting
9/10 View →
H1: Defend & Extend H2: Build H3: Future
6810 Real estate activities with own or leased property
9/10 View →
H1: Defend & Extend H2: Build H3: Future
7730 Renting and leasing of other machinery, equipment and tangible goods
9/10 View →
H1: Defend & Extend H2: Build H3: Future
7722 Renting of video tapes and disks
9/10 View →
H1: Defend & Extend H2: Build H3: Future
9512 Repair of communication equipment
9/10 View →
H1: Defend & Extend H2: Build H3: Future
9511 Repair of computers and peripheral equipment
9/10 View →
H1: Defend & Extend H2: Build H3: Future
1820 Reproduction of recorded media
9/10 View →
H1: Defend & Extend H2: Build H3: Future
8720 Residential care activities for mental retardation, mental health and substance abuse
9/10 View →
H1: Defend & Extend H2: Build H3: Future
8710 Residential nursing care facilities
9/10 View →
H1: Defend & Extend H2: Build H3: Future
4730 Retail sale of automotive fuel in specialized stores
9/10 View →
H1: Defend & Extend H2: Build H3: Future
4761 Retail sale of books, newspapers and stationary in specialized stores
9/10 View →
H1: Defend & Extend H2: Build H3: Future
4759 Retail sale of electrical household appliances, furniture, lighting equipment and other household articles in specialized stores
9/10 View →
H1: Defend & Extend H2: Build H3: Future
4762 Retail sale of music and video recordings in specialized stores
9/10 View →
H1: Defend & Extend H2: Build H3: Future
4751 Retail sale of textiles in specialized stores
9/10 View →
H1: Defend & Extend H2: Build H3: Future
4723 Retail sale of tobacco products in specialized stores
9/10 View →
H1: Defend & Extend H2: Build H3: Future
4791 Retail sale via mail order houses or via Internet
9/10 View →
H1: Defend & Extend H2: Build H3: Future
4510 Sale of motor vehicles
9/10 View →
H1: Defend & Extend H2: Build H3: Future
5012 Sea and coastal freight water transport
9/10 View →
H1: Defend & Extend H2: Build H3: Future
6612 Security and commodity contracts brokerage
9/10 View →
H1: Defend & Extend H2: Build H3: Future
8020 Security systems service activities
9/10 View →
H1: Defend & Extend H2: Build H3: Future
5222 Service activities incidental to water transportation
9/10 View →
H1: Defend & Extend H2: Build H3: Future
8810 Social work activities without accommodation for the elderly and disabled
9/10 View →
H1: Defend & Extend H2: Build H3: Future
5820 Software publishing
9/10 View →
H1: Defend & Extend H2: Build H3: Future
5920 Sound recording and music publishing activities
9/10 View →
H1: Defend & Extend H2: Build H3: Future
0990 Support activities for other mining and quarrying
9/10 View →
H1: Defend & Extend H2: Build H3: Future
0910 Support activities for petroleum and natural gas extraction
9/10 View →
H1: Defend & Extend H2: Build H3: Future
7120 Technical testing and analysis
9/10 View →
H1: Defend & Extend H2: Build H3: Future
7911 Travel agency activities
9/10 View →
H1: Defend & Extend H2: Build H3: Future
2592 Treatment and coating of metals; machining
9/10 View →
H1: Defend & Extend H2: Build H3: Future
3821 Treatment and disposal of non-hazardous waste
9/10 View →
H1: Defend & Extend H2: Build H3: Future
4921 Urban and suburban passenger land transport
9/10 View →
H1: Defend & Extend H2: Build H3: Future
7500 Veterinary activities
9/10 View →
H1: Defend & Extend H2: Build H3: Future
5210 Warehousing and storage
9/10 View →
H1: Defend & Extend H2: Build H3: Future
3600 Water collection, treatment and supply
9/10 View →
H1: Defend & Extend H2: Build H3: Future
6312 Web portals
9/10 View →
H1: Defend & Extend H2: Build H3: Future
4653 Wholesale of agricultural machinery, equipment and supplies
9/10 View →
H1: Defend & Extend H2: Build H3: Future
4620 Wholesale of agricultural raw materials and live animals
9/10 View →
H1: Defend & Extend H2: Build H3: Future
4651 Wholesale of computers, computer peripheral equipment and software
9/10 View →
H1: Defend & Extend H2: Build H3: Future
4661 Wholesale of solid, liquid and gaseous fuels and related products
9/10 View →
H1: Defend & Extend H2: Build H3: Future
4669 Wholesale of waste and scrap and other products n.e.c.
9/10 View →
H1: Defend & Extend H2: Build H3: Future
4610 Wholesale on a fee or contract basis
9/10 View →
H1: Defend & Extend H2: Build H3: Future
46 Wholesale trade, except of motor vehicles and motorcycles
9/10 View →
H1: Defend & Extend H2: Build H3: Future
6110 Wired telecommunications activities
9/10 View →
H1: Defend & Extend H2: Build H3: Future
6120 Wireless telecommunications activities
9/10 View →
H1: Defend & Extend H2: Build H3: Future
6920 Accounting, bookkeeping and auditing activities; tax consultancy
8/10 View →
H1: Defend & Extend H2: Build H3: Future
8220 Activities of call centres
8/10 View →
H1: Defend & Extend H2: Build H3: Future
5630 Beverage serving activities
8/10 View →
H1: Defend & Extend H2: Build H3: Future
4330 Building completion and finishing
8/10 View →
H1: Defend & Extend H2: Build H3: Future
8211 Combined office administrative service activities
8/10 View →
H1: Defend & Extend H2: Build H3: Future
5621 Event catering
8/10 View →
H1: Defend & Extend H2: Build H3: Future
9603 Funeral and related activities
8/10 View →
H1: Defend & Extend H2: Build H3: Future
3211 Manufacture of jewellery and related articles
8/10 View →
H1: Defend & Extend H2: Build H3: Future
1074 Manufacture of macaroni, noodles, couscous and similar farinaceous products
8/10 View →
H1: Defend & Extend H2: Build H3: Future
1103 Manufacture of malt liquors and malt
8/10 View →
H1: Defend & Extend H2: Build H3: Future
2670 Manufacture of optical instruments and photographic equipment
8/10 View →
H1: Defend & Extend H2: Build H3: Future
2599 Manufacture of other fabricated metal products n.e.c.
8/10 View →
H1: Defend & Extend H2: Build H3: Future
1072 Manufacture of sugar
8/10 View →
H1: Defend & Extend H2: Build H3: Future
2733 Manufacture of wiring devices
8/10 View →
H1: Defend & Extend H2: Build H3: Future
5914 Motion picture projection activities
8/10 View →
H1: Defend & Extend H2: Build H3: Future
9329 Other amusement and recreation activities n.e.c.
8/10 View →
H1: Defend & Extend H2: Build H3: Future
1010 Processing and preserving of meat
8/10 View →
H1: Defend & Extend H2: Build H3: Future
6820 Real estate activities on a fee or contract basis
8/10 View →
H1: Defend & Extend H2: Build H3: Future
3311 Repair of fabricated metal products
8/10 View →
H1: Defend & Extend H2: Build H3: Future
4772 Retail sale of pharmaceutical and medical goods, cosmetic and toilet articles in specialized stores
8/10 View →
H1: Defend & Extend H2: Build H3: Future
7410 Specialized design activities
8/10 View →
H1: Defend & Extend H2: Build H3: Future

Tactical Playbooks

1 playbook implement this strategy

PLAY_STR_007 Transformation Strategy

The Sunrise Bridge (Strategic Mutation)

The deliberate migration of specialized human capital and technical IP from a declining industrial base into a...

4 steps 2 checks

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Supports MD03

Deal intelligence, win/loss analytics, and pipeline data give sales teams the evidence to defend price with ROI proof rather than discounting reactively against commodity competition

All-in-one CRM and go-to-market platform used by 288,700+ businesses across 135+ countries. Connects marketing, sales, service, content, and operations in one system — free forever plan to start, paid tiers to scale.

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Recommended Tool hr services

Trainual

Used by 35,000+ businesses worldwide

Supports IN02

Legacy drag is compounded by poor internal knowledge transfer — Trainual bridges the gap by capturing adoption procedures and training flows during technology rollouts

AI-powered business playbook and onboarding platform. Helps growing businesses document processes, policies, and SOPs in one structured system — then deliver that content to employees as guided training flows. Converts tacit operational knowledge into searchable, version-controlled playbooks.

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Recommended Tool software

Emergent

Free version available • 5M+ users • Backed by YC & SoftBank

Supports IN02

Industries with high technology adoption lag can use Emergent to build custom internal tools and automate workflows without traditional development barriers — lowering the cost of bridging the legacy-to-modern gap

Agentic AI platform that builds full-stack, production-ready web and mobile applications from plain English prompts — no traditional coding required. Used by 5M+ users across 190+ countries. Backed by YC, Google, SoftBank, Khosla Ventures, and Lightspeed.

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Related Strategies

Complementary frameworks that work alongside Three Horizons Framework

Analysis Framework

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Growth Strategy

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Analysis Framework

Ansoff Framework

A framework for market growth strategy, categorizing options based on new/existing products and...

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Competitive Strategy

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Aggressive actions to attack the market leader or other rivals to gain market share. Focuses on...

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Innovation Strategy

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Execution Framework

BCG Growth-Share Matrix

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